About Us
In 1940 the grocery industry was a rough place for independent retailers. Strong competition from national chains, increased prices from wholesalers and low margins left many families and independently-owned businesses with boarded windows. Determined to succeed against the competition, 34 independent retailers and Donald P. Lloyd, the then president of the Utah Grocers Association, joined together to combine their buying power and open a warehouse, leading to the birth of AFS. Membership has since grown to more than 400 retailers in eight intermountain states. AFS continues to be committed to independent retailers by providing quality products, support, and exceptional service.
We have a history of unparalleled commitment to the independent grocer and are as dedicated to their success today as we were in 1940. AFS offers a broad array of solutions including warehouse, procurement, private label, transportation/logistics, retail technology, accounting, retail counseling, marketing, advertising, and much more. Our team is here to help you succeed and support your local communities.
Recent News
- April 2, 2021
First Annual Feed Utah Food Drive Huge Success
Saturday, March 20, 2021, many stores throughout Utah were overflowing with food donations from the community as part of the first annual Feed Utah... - March 18, 2021
Bee's Marketplace Welcomes Community to New Store
On Friday, April 2, 2021, Bee’s Marketplace held a ribbon-cutting and flag-raising ceremony for their new 55,000 square-foot store in Colorado City.August of 2013... - March 18, 2021
AFS Joins the First Annual Feed Utah Food Drive
An estimated 511,000 Utahns are facing hunger this year—many of whom for the first time due to economic fallout resulting from the COVID-19 pandemic.... - March 5, 2021
Macey's Acknowledged as an Outstanding Independent by Progressive Grocer
Macey's was recognized by Progressive Grocer magazine as an Outstanding Independent for their efforts throughout the COVID-19 pandemic. Here are just a few of... - February 22, 2021
Utah Governor Declares Feb 22, 2021 Supermarket Employee Appreciation Day
Utah Governor, Spencer Cox, officially declared February 22, 2021 as Supermarket Employee Appreciation Day. He shared a video expressing his gratitude for what supermarket...