FOR IMMEDIATE RELEASE

More Delight in Every Bite with Red Button Vintage Creamery Premium Pies
Utah company adds seven new flavors in time for the holidays

Salt Lake City, UT (November 1, 2016) The holidays just got a little sweeter thanks to Red Button Vintage Creamery Premium Pies. The Utah company is launching seven new varieties of the award-winning pies just in time later this month. New flavors include: Banana Cream, Coconut Cream, French Silk, Lemon Meringue, Turtle Pie, Apple Cranberry and Pumpkin Pie. The premium pies are available at more than 300 Associated Food Stores retailers.

“Pie is a staple of the holidays and we are excited to bring more flavors, including the classic pumpkin pie, to our guests just in time for Thanksgiving,” said Boyd Irving, director of exclusive brands for AFS.

Launched in 2016, Red Button Vintage Creamery Premium Pies are created through a partnership with Rocky Mountain Pies and are made exclusively in Utah. Each pie is made with the freshest ingredients including fresh fruit, cane sugar and many include flavor-infused crusts. Most of the pies total approximately four pounds and are ready to bake and serve. The seven new flavors join the six original pies: Dazzleberry, Cherry Almond Praline, Apple Crumb, Peach Blueberry, Pineapple Upside down and Sea Salt Caramel Crumb. Earlier this year, Red Button Vintage Creamery Premium Pies received blue ribbons at the National Pie Championship.

To learn more about Red Button Vintage Creamery Pies and to find a retailer near you, visit www.redbuttoncreamery.com

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About Associated Food Stores
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City, Utah, which provides complete warehouse facilities and services to over 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit www.afstores.com.

Media Contact
Rachael Wabel
rmwabel@afstores.com
801-978-8913